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Jul 25, 2010 7:30am EDT
not use it? >> laura fitton, author of "twitter for dummies" shared her best tips for using twitter for your business. >> my four word guide to twitter and any social media platform is listen, learn, care, and serve. right? so dive in and look for key words related to your business, look for things related to your locality, and just provide lots of ideas, lots of questions, lots of content, lots of data around that core problem. and the right people will find you because you'll be helping them. >> and twitter isn't the only way for businesses to connect with customers online. new location based applications like four square can also provide opportunities for entrepreneurs to spread the word about their companies. >> we're allowing people, allowing business owners to engage with the merchants or engage with their customers while actually at their particular business. >> so if a message appears to folks when they check in to say, hey, we have this special going on this week or here's the, you know, the recommendations we have from the menu. you can also see what people are saying abou
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